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Category: Advertising

Aunt Ellen, the Betty Crocker of the Griswold Mfg. Co.

Aunt Ellen, the Betty Crocker of the Griswold Mfg. Co.

I wrote a little story about M. Etta Moses aka “Aunt Ellen,” the Betty Crocker of the Griswold manufacturing company. Aunt Ellen appeared on the scene in 1922 and soon became the cornerstone of Griswold’s marketing platform. Southern Cast Iron was kind enough to publish […]

Antique Trader Cover Story: Joseph Zawadowski and his Cast Iron Pups

Antique Trader Cover Story: Joseph Zawadowski and his Cast Iron Pups

My little ditty about Joseph Zawadowski and his coveted cast iron pups is the cover story for the February 27, 2019 edition of Antique Trader. I’ve written a bit about Joe’s pups and snuggle pups on the blog. You can also find my posts about […]

Vintage ACCO Cast Iron Pup

Vintage ACCO Cast Iron Pup

Jennifer M of Livermore California asked me a question about a vintage ACCO cast iron pup via the “Contact Mary” form on the website.  She wrote: “I was going through a few boxes of my grandparents special items. I came across the little orange puppy […]

Why Griswold Made Both a High- and Low-Base for its Waffle Irons

Why Griswold Made Both a High- and Low-Base for its Waffle Irons

I’ve seen this theorized here and there before, and the theories all made sense, but here it is right from the mouth of Griswold’s marketing department in 1921! “The Griswold … low frame … is for use on coal and wood ranges, and the high […]


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